2017 Webinar Series Recordings


Welcome to our page of 2017 webinar recordings! They are sorted in reverse chronological order, with the newest recordings at the top.


Contents

Donor Retention: What You Need to Know & Why You Should Care

Mission Control: Using Dashboards for Nonprofit Analytics

360° Volunteer Management with VolunteerLocal

  • Recorded September 27, 2017
  • A companion guide to this training is available here.
  • At the end of this session, you will know how to:
    • analyze your existing volunteer structure in order to increase retention
    • leverage your existing volunteers to manage others more effectively

Beyond #GivingTuesday: Why Wednesday Matters

  • Recorded September 20th, 2017
  • A companion guide to this training is available here.
  • At the end of this session, you will know how to:
    • using Double the Donation, enable donors to check if their employer will match their gift
    • prepare to make the most of Giving Tuesday and end-of-year giving

Charitable Solicitation: What Does It Take to be Compliant?

Email Marketing: How to Stand Out from the Crowd

  • Recorded July 26th, 2017
  • A companion guide to this training is available here.
  • At the end of this session, you will know how to:
    • use NeonCRM's built in features to create customized emails
    • deploy email marketing techniques to increase response rate from your constituents

QuickBooks for Nonprofits 101: Online and Desktop

  • Recorded July 17th, 2017

Prospect Research Using Philanthropic Data

  • Recorded June 14, 2017
  • A companion guide to this training is available here.
  • At the end of this session, you will know how to:
    • identify information that indicates someone is able to make a major gift
    • inspire your fundraisers to focus on gifts from individuals

Growing your Membership Program in a Changing Environment

  • Recorded May 17, 2017
  • A companion guide to this training is available here.
  • At the end of this session, you will know how to:
    • analyze your existing membership structure in order to increase retention
    • strategically experiment with different media for membership renewal notices

Peer-to-Peer Fundraising: Best Practices to Maximize Fundraising

  • Recorded April 12, 2017
  • A companion guide to this training is available here.
  • At the end of this session, you will know how to: 
    • establish a strong structure to support your fundraisers
    • have year-over-year gains with social fundraising instead of solely focusing on acquisition

Advocates & Donors: Turning Support Into Action

  • Recorded April 5, 2017
  • A companion guide to this training is available here.
  • At the end of this session, you will know how to:
    • track legislation that impacts your mission
    • gather data about your constituents to determine when the time is right for grassroots advocacy

Ask a Website Expert: Nonprofit Website Best Practices

  • Recorded March 15, 2017
  • A companion guide to this training is available here.
  • At the end of this session, you will know how to:
    • identify the key types of people you want to prioritize with your website
    • prevent visitors from getting lost in your website's pages
    • decide when to have a link open in a new window
    • prevent your website from visually dating itself

Secure More Support: Inspire & Engage with Event Text Reminders

  • Recorded March 1, 2017
  • A companion guide to this training is available here.
  • At the end of this session, you will know how to:
    • communicate with supporters using a third party integration
    • incorporate text messages for committed supporters
    • remind event attendees of important details as the event nears

Preparing for Your Annual Fundraising Event

  • Recorded February 15, 2017
  • A companion guide to this training is available here.
  • At the end of this session, you will know how to:
    • leverage the event as an opportunity to solidify your relationship with supporters
    • take credit card donations onsite in two different ways
    • use sessions
    • use shared reports to involve your Board and Event Planners

Meaningful Metrics: Using Data to Inform Fundraising Strategy

Cleaning and Managing Data with Excel

  • Recorded January 18, 2017
  • A companion guide to this training is available here. 
  • At the end of this session, you will know how to:
    • Extract your data from NeonCRM
    • Do data clean-up in Microsoft Excel
    • Update your data in NeonCRM using spreadsheets
    • Use external services to update NeonCRM records


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